Entering the fashion industry is not always easy. When I decided I wanted to study to be a fashion designer I knew I was up for a big task. Some people were super excited for me while others thought it was a little crazy. Throughout few years of my college career I have had easy moments and difficult ones as well. Many fashion experts have been giving advice to aspiring fashion students just like me.
Last Tuesday at event hosted by the YMA Scholarship Fund and sponsored by DOW XLA fashion experts discussed what it take in the current economic conditions to survive in the industry. Whether students are seeking a career as a designer or in retail, the fashion industry's competitive players at a fashion agreed that these students must stay focused, have creativity and be able to communicate with the consumers. So basically for us students since we are in a economic down turn building brands is much harder and happens more slowly. We are going to have work a little harder to make it in this industry.
Here are some of these experts personal advice:
"Communicate your truth to a wide audience," said Alex Gonzalez, who has his own advertising agency ,"but don't speak to the lowest common denominator to survive. Hold to the truth."
"Define and redefine your look," said Designer Zac Posen, "Create your own look, and know who you are and know who the customer is." But, he added, "There's no formula."
"Fashion has to be inspirational," stated Mary Alice Stephenson, style expert and contributing fashion editor at Harper's Bazaar
After reading these inspirational advices it made me realize how much more I am excited to be in this industry and maybe one day I will be having my own advice to aspiring fashion students.
Last Tuesday at event hosted by the YMA Scholarship Fund and sponsored by DOW XLA fashion experts discussed what it take in the current economic conditions to survive in the industry. Whether students are seeking a career as a designer or in retail, the fashion industry's competitive players at a fashion agreed that these students must stay focused, have creativity and be able to communicate with the consumers. So basically for us students since we are in a economic down turn building brands is much harder and happens more slowly. We are going to have work a little harder to make it in this industry.
Here are some of these experts personal advice:
"Communicate your truth to a wide audience," said Alex Gonzalez, who has his own advertising agency ,"but don't speak to the lowest common denominator to survive. Hold to the truth."
"Define and redefine your look," said Designer Zac Posen, "Create your own look, and know who you are and know who the customer is." But, he added, "There's no formula."
"Fashion has to be inspirational," stated Mary Alice Stephenson, style expert and contributing fashion editor at Harper's Bazaar
After reading these inspirational advices it made me realize how much more I am excited to be in this industry and maybe one day I will be having my own advice to aspiring fashion students.
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